BLENDING LUXURY & ATTAINABILITY: MEET JETOUR

Jetour


Independent, pioneering new Jetour range now in SA

Conceived to primarily deliver on affordable luxury, South African motorists now have access to Jetour, following the launch of among the fastest growing Chinese SUV brands to the local market. Described as the ultimate fusion of travel and fashion, the Dashing and X70 Plus models were revealed on a chilly Sandton City rooftop over the weekend.

“Vehicle price inflation has impacted on car affordability in South Africa.” Jetour official finance partner WesBank executive Mr Colin Squair explained as he opened the evening. “However, recent positive factors including the political landscape and easing energy constraints are expected to underpin growth in the short term. Still, the
South African consumer has been pressed to adjust from the premium brands to alternative offerings.” At which point the new Jetour suits took over…

Jetour

Spacious, elegant 7-seater X70PLUS

Embracing a combination of Jet to define sleekness, speed and success, and Tour to underline the brand’s ethos of freedom and adventure, both new models offer sleek design, advanced technology, and premium features. Synonymous with lifestyle and travel, Jetour also promises the hallmarks of innovation, reliability, and sustainability.

“South Africa is a mature and highly competitive market on which we are focused on the bringing the most popular products to.” Jetour Auto Lobal President, Mr Li Xueyong pointed out. “Our extensive research, robust product development, strategic planning and today’s launch are just the beginning of a long Jetour journey in South Africa.” With 1.2 million global sales in under six years, the brand aims to shift 2000 units in the local market through 2024, and 30,000 units over the next three years.

Getting down to bare metal, the striking, cutting-edge technology 7-seater X70PLUS boasts a spacious, modern and elegant, yet understated cabin packing unmatched safety. It boasts exclusive high-quality materials and advanced tech. And spreads from premium synthetic leather seats and a panoramic glass sunroof to leading-edge safety.

Dashing

Confident, elegant new Jetour Dashing

That includes everything from lane change, rear cross traffic to blind spot assistants. Add advanced keyless entry, tyre pressure monitoring and a rear parking camera and much more. It all sits behind a commanding grille, elongated LED headlights and rugged tyres. The X70 Plus Momentum sells for R454K, while the Deluxe is priced at R484K.

Jetour describes the stylish and modern Dashing as confident, elegant and fashionably tailored to city life. Also Set out by sharp, athletic lines and a multi-dimensional face. With striking split-LED headlights in a muscular coupe profile, it balances power with sophistication. Dashing’s opulent premium cockpit brings everyday ease in a smart, ergonomic and functional space. Jetour Dashing starts at R439K. The Deluxe model is pegged at R469.

“We are unveiling something extraordinary,” Jetour South Africa Vice President, Nic Campbell announced as he rolled the metal out at the freezing function. “Jetour pushes boundaries to redefine South Africa’s expectations of mobility.

Jetour

Affordable luxury the big Jetour ticket

“To that end, we have also partnered with over 40 dealers. They include top groups, independent specialists, and local experts in key locations across South Africa. Jetour also already has R100-million with of parts stocked in our Midrand head office. We are ready to deliver on best exceptional service and back-up, care and support, right from the very outset.”

“We will spare no effort to bring the best products, greatest experience and the best journeys to the South African people,” Li Xueyong concluded. Both the Dashing and X70 Plus are now available at Jetour dealerships nationwide. Visit jetour.co.za for more. – Ken Hawkins

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